Computational visualization of customer mood using affective space model approach

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Computational visualization of customer mood using affective space model approach

Customers' mood information is acquired to facilitate marketers' understanding in order to tailor the marketing strategies for positive outcomes optimization. Mood can be reasonably hypothesized as one of the factor that influences customers' decision in buying the products or service...

書誌詳細
出版年:	Frontiers in Artificial Intelligence and Applications
第一著者:	Kamaruddin N.; Handayani D.; Wahab A.
フォーマット:	Conference paper
言語:	English
出版事項:	IOS Press BV 2017
オンライン･アクセス:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85029224955&doi=10.3233%2f978-1-61499-800-6-298&partnerID=40&md5=5d2f6e487b3532c80baeb84d7480a042

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