Creating memorable theme park experiences: the role of customer-to-customer interactions, perceived similarity and sense of immersive
Purpose - This study aims to examine theme park visitor interactions and their effects on experiences. It specifically aims to investigate perceived similarity's impact on immersion and memorable experiences and how these experiences influence revisit intention and recommendations while explori...
Published in: | TOURISM REVIEW |
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Main Authors: | , , , , , |
Format: | Article; Early Access |
Language: | English |
Published: |
EMERALD GROUP PUBLISHING LTD
2024
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Subjects: | |
Online Access: | https://www-webofscience-com.uitm.idm.oclc.org/wos/woscc/full-record/WOS:001362268300001 |