Understanding Malaysia's perceived destination image formation through online user-generated content information qualities

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Understanding Malaysia's perceived destination image formation through online user-generated content information qualities

PurposeThe purpose of this study is to investigate the mediating effect of perceived destination image attributes on the inter-relationship between online user-generated content's information qualities (UGC) and tourists behavior by extending the Mehrabian and Russel's stimulus-organism-re...

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Bibliographic Details
Published in:	GLOBAL KNOWLEDGE MEMORY AND COMMUNICATION
Main Authors:	Asyraff, Muhammad Aliff; Hanafiah, Mohd Hafiz; Zain, Nur Adilah Md; Patwary, Ataul Karim
Format:	Article; Early Access
Language:	English
Published:	EMERALD GROUP PUBLISHING LTD 2024
Subjects:	Information Science & Library Science
Online Access:	https://www-webofscience-com.uitm.idm.oclc.org/wos/woscc/full-record/WOS:001287428700001

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