Exploring the accessibility and content quality of the Go2homestay website

This study addresses a two-part research question: Is the Go2homestay website easy to access and use, and does it provides visitors with sufficient information to make informed choices? A variety of standard methodologies were employed, including content evaluation, a focus group and a questionnaire...

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Bibliographic Details
Published in:Theory and Practice in Hospitality and Tourism Research - Proceedings of the 2nd International Hospitality and Tourism Conference 2014
Main Author: 2-s2.0-84907305717
Format: Conference paper
Language:English
Published: CRC Press/Balkema 2015
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-84907305717&doi=10.1201%2fb17390-65&partnerID=40&md5=823be2e015a67a0cedf8f4bf516b8f53
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Summary:This study addresses a two-part research question: Is the Go2homestay website easy to access and use, and does it provides visitors with sufficient information to make informed choices? A variety of standard methodologies were employed, including content evaluation, a focus group and a questionnaire survey. Demographic information was recorded for each participant. A review of the Go2homestay website by visitors revealed that the visitors were likely to evaluate this homestay guide website as acceptable. In general, visitors rate the accessibility and content quality of Go2homestay website as above average. © 2015 Taylor & Francis Group.
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DOI:10.1201/b17390-65