EMPOWERING MSME WOMEN: A COMMUNITY-BASED APPROACH TO DIGITAL LITERACY AND MARKETING SKILLS

This study investigates a community-based digital literacy education model aimed at empowering women micro, small, and medium enterprises (MSMEs) by improving their digital literacy and marketing skills. The research addresses the critical gap in digital competency among women entrepreneurs, which h...

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书目详细资料
发表在:Jurnal Ilmiah Ilmu Terapan Universitas Jambi
主要作者: 2-s2.0-85219004767
格式: 文件
语言:English
出版: Jambi University 2025
在线阅读:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85219004767&doi=10.22437%2fjiituj.v9i1.32670&partnerID=40&md5=a379bf5ef92a92b40c5e866c3cdb7c3b