Local Taste versus Global Flavors: A Qualitative Study of Consumer Perceptions on Domestic and Imported Fruit Products
The global marketplace has become increasingly saturated with a diverse range of fruit products, posing significant challenges for marketers and businesses in understanding consumer behavior towards these products. This study aims to investigate consumers’ perception of domestic and imported fruits,...
| Published in: | IOP Conference Series: Earth and Environmental Science |
|---|---|
| Main Author: | |
| Format: | Conference paper |
| Language: | English |
| Published: |
Institute of Physics
2024
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85214837683&doi=10.1088%2f1755-1315%2f1426%2f1%2f012026&partnerID=40&md5=2d41354f8f9b051ecee15a050894626f |