Balancing typicality and novelty in ceramic design: A study on consumer aesthetic preferences
This study addresses the challenge of balancing typicality and novelty in ceramic design to optimise consumer aesthetic preferences. The objective is to analyse how these two dimensions—typicality, which provides familiarity, and novelty, which introduces cognitive interest—influence aesthetic appea...
| Published in: | Environment and Social Psychology |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Arts and Science Press Pte. Ltd.
2024
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85212280647&doi=10.59429%2fesp.v9i11.3223&partnerID=40&md5=4048076b091a07840fc99cf2cd2ec7ed |