Consumer Perspectives on the Sustainability of the Malaysian Palm Oil Supply Chain: Awareness, Price Sensitivity, and Certification Impacts

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Consumer Perspectives on the Sustainability of the Malaysian Palm Oil Supply Chain: Awareness, Price Sensitivity, and Certification Impacts

The purpose of this study is to investigate the sustainability of the Malaysian palm oil supply chain from the perspective of consumer behavior. Specifically, it aims to assess consumer awareness of the environmental and social implications of palm oil production, examine the impact of price sensiti...

وصف كامل

التفاصيل البيبلوغرافية
الحاوية / القاعدة:	Malaysian Journal of Consumer and Family Economics
المؤلف الرئيسي:	Narayanan N.S.P.P.; Fathurahman H.; Ahmad N.N.; Ghapar F.; Chew L.L.; Sundram V.P.K.
التنسيق:	مقال
اللغة:	English
منشور في:	Malaysian Consumer and Family Economics Association 2024
الوصول للمادة أونلاين:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85211143803&doi=10.60016%2fmajcafe.v33.15&partnerID=40&md5=08cd44436192b42faf7b70c4362a9319

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