The Moderating Role of Structural Assurance in the Unified Theory of Acceptance and Use of Technology (UTAUT): A Study of E-wallet Behavioural Intention of Users and Non-users Among Adults in Malaysia

The Moderating Role of Structural Assurance in the Unified Theory of Acceptance and Use of Technology (UTAUT): A Study of E-wallet Behavioural Intention of Users and Non-users Among Adults in Malaysia

Despite Malaysia's aim to establish a cashless society by 2020, e-wallet adoption has lagged, with fluctuating transaction rates from 2020 to 2022. Transactions peaked at 251.5 million in December 2021, dropping to 208.2 million by February 2022. This volatility indicates barriers to widespread...

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Bibliographic Details
Published in:Malaysian Journal of Consumer and Family Economics
Main Author: Shukri A.F.M.; Leong T.P.; Rashid A.A.; Hanif A.
Format: Article
Language:English
Published: Malaysian Consumer and Family Economics Association 2024
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85211127901&doi=10.60016%2fmajcafe.v33.18&partnerID=40&md5=75513eb52472f01da4cbbf3e9ef97bfe

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https://www.scopus.com/inward/record.uri?eid=2-s2.0-85211127901&doi=10.60016%2fmajcafe.v33.18&partnerID=40&md5=75513eb52472f01da4cbbf3e9ef97bfe

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