To Buy Or Not To Buy: Consumers’ Perception And Purchasing Behaviour On Local Meat In Segamat, Johor
Malaysia has experienced significant economic growth in recent decades, and this has accounted for an increase in meat consumption. In Malaysia, the low supply of local meat creates a shortage in the market, encouraging consumers to purchase imported meat. Factors such as regional growth differences...
| Published in: | BIO Web of Conferences |
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| Main Author: | |
| Format: | Conference paper |
| Language: | English |
| Published: |
EDP Sciences
2024
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85211104034&doi=10.1051%2fbioconf%2f202413102010&partnerID=40&md5=1aa14ce027c7cbc10c8585e63b2d4566 |