To Buy Or Not To Buy: Consumers’ Perception And Purchasing Behaviour On Local Meat In Segamat, Johor

Malaysia has experienced significant economic growth in recent decades, and this has accounted for an increase in meat consumption. In Malaysia, the low supply of local meat creates a shortage in the market, encouraging consumers to purchase imported meat. Factors such as regional growth differences...

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Bibliographic Details
Published in:BIO Web of Conferences
Main Author: Abd Ghani-Ismail R.; Isahak S.N.; Mohd Ali N.; Shaari N.F.; Ali A.; Abd Majid N.A.; Shahron N.
Format: Conference paper
Language:English
Published: EDP Sciences 2024
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85211104034&doi=10.1051%2fbioconf%2f202413102010&partnerID=40&md5=1aa14ce027c7cbc10c8585e63b2d4566