Perceptions towards orthodontic marketing through social media among young adults seeking orthodontic treatment: a qualitative study

Introduction: Social media, particularly Instagram and Facebook, are commonly used for advertising orthodontic treatment. Aim: The aim of the present study was to explore the perceptions towards social media marketing by young adults seeking orthodontic treatment in Malaysia. Materials and methods:...

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Bibliographic Details
Published in:Australasian Orthodontic Journal
Main Author: Adanan A.; Kamarudin Y.; Nor N.A.M.; Bahar A.D.; Abd Rahman A.N.A.
Format: Article
Language:English
Published: Australian Society of Orthodontists 2024
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85193618796&doi=10.2478%2faoj-2023-0034&partnerID=40&md5=85889227bfcccb69e20eca756d1311e6