Optimization Strategies of Virtual Presence on Fashion User Behavior in Live Streaming E-Commerce
The fashion industry has undergone significant changes with the advent of live-streaming technology and virtual platforms. Live streaming of fashion events and live streaming of fashion products has become a popular mediums for attracting fashion enthusiasts, showcasing collections, and increasing c...
Published in: | Frontiers in Artificial Intelligence and Applications |
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Main Author: | Deng J.; Mohd Tajuddin R.B. |
Format: | Conference paper |
Language: | English |
Published: |
IOS Press BV
2023
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Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85183205727&doi=10.3233%2fFAIA230718&partnerID=40&md5=d91d47a36f406ca790b658b7cd6baf86 |
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