Optimization Strategies of Virtual Presence on Fashion User Behavior in Live Streaming E-Commerce

The fashion industry has undergone significant changes with the advent of live-streaming technology and virtual platforms. Live streaming of fashion events and live streaming of fashion products has become a popular mediums for attracting fashion enthusiasts, showcasing collections, and increasing c...

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Bibliographic Details
Published in:Frontiers in Artificial Intelligence and Applications
Main Author: Deng J.; Mohd Tajuddin R.B.
Format: Conference paper
Language:English
Published: IOS Press BV 2023
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85183205727&doi=10.3233%2fFAIA230718&partnerID=40&md5=d91d47a36f406ca790b658b7cd6baf86