Role of Family and Survival Strategies of Micro-Family Food Business during COVID-19 Pandemic
This study aimed to investigate the challenges faced, and strategies adopted by micro-family food businesses (MFFB) in Malaysia and examine the family's role in managing such businesses during the COVID-19 crisis. A qualitative research approach was employed, using semi-structured interviews wi...
Published in: | Journal of Tourism and Services |
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Main Author: | |
Format: | Article |
Language: | English |
Published: |
Center for International Scientific Research of VSO and VSPP
2023
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Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85164349938&doi=10.29036%2fjots.v14i26.489&partnerID=40&md5=b666f6b2f89d2fa33b58f7049d798f52 |