Accountability via social and financial performance of the hospitality sector: the role of market orientation
Purpose: This study aims to examine the three dimensions of market orientation, namely, customer orientation, competitor orientation and inter-function coordination, which influence the accountability in the financial and social performance of tourism operators in large touristic cities. Design/meth...
| Published in: | Society and Business Review |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Emerald Group Holdings Ltd.
2020
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85112090556&doi=10.1108%2fSBR-04-2020-0061&partnerID=40&md5=64b84aa6eb4bc4562e4eda330cfacb9d |