Challenges in marketing channel selection by smallholder pineapple growers in Samarahan, Sarawak, Malaysia

Pineapples are very perishable and require an immediate sale to consumers. This has triggered the local growers to market their produce and rely on the middleman. Thus, this present study was conducted to identify the challenges that affect the marketing channel selection of smallholder pineapple gr...

وصف كامل

التفاصيل البيبلوغرافية
الحاوية / القاعدة:Food Research
المؤلف الرئيسي: Nahar A.; Saili A.R.; Hamzah N.M.; Abdul Fatah F.; Yusop Z.; Kamarul Zaman N.B.
التنسيق: مقال
اللغة:English
منشور في: Rynnye Lyan Resources 2020
الوصول للمادة أونلاين:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85102265229&doi=10.26656%2ffr.2017.4%28S5%29.020&partnerID=40&md5=c22cae171baacdfabc4c59e5b4f093df