The effect of awareness and perceived risk on the technology acceptance model (TAM): mobile banking in Yemen

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The effect of awareness and perceived risk on the technology acceptance model (TAM): mobile banking in Yemen

Mobile banking has the potential to outperform the internet banking, since, the usage of internet in Yemen is very limited. The purpose of this study is to examine the effect of perceived risk and awareness as external variables on the technology acceptance model (TAM) for a comprehensive understand...

وصف كامل

التفاصيل البيبلوغرافية
الحاوية / القاعدة:	International Journal of Services and Standards
المؤلف الرئيسي:	Mutahar A.M.; Daud N.M.; Ramayah T.; Isaac O.; Aldholay A.H.
التنسيق:	مقال
اللغة:	English
منشور في:	Inderscience Publishers 2018
الوصول للمادة أونلاين:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85048127113&doi=10.1504%2fIJSS.2018.091840&partnerID=40&md5=65ee81a67ba8d40579d40e7487ececfa

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