The susceptible-infected-recovered (SIR) model for viral marketing
Viral marketing is a marketing strategy utilizes social media to spread information about a product or services provided. It is the most powerful way to share information in a short amount of time. The objective of this study is to investigate the dynamic of viral marketing within a time duration in...
Published in: | AIP Conference Proceedings |
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Main Author: | Ismail S.S.; Akil K.A.K.; Chulan M.; Sharif N. |
Format: | Conference paper |
Language: | English |
Published: |
American Institute of Physics Inc.
2017
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Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85036655908&doi=10.1063%2f1.5012164&partnerID=40&md5=712d37c7a4a97b57bd9ddaaddb4cc530 |
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