Intention to purchase organic personal care product
This study would want to construct a model that could add knowledge and understanding among factors for determining the intention to purchase organic personal care product among the Asian consumer. Understanding the antecedent of the consumer to purchase would improve marketing strategy for the manu...
Published in: | Advanced Science Letters |
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Main Author: | Mohammad N.; Baharun R.B. |
Format: | Article |
Language: | English |
Published: |
American Scientific Publishers
2017
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Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85032209405&doi=10.1166%2fasl.2017.9476&partnerID=40&md5=c8d788cf35d512f04621777aa45f9aa2 |
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