Visitors’ impulse shopping behavior at kuala lumpur international airport 2 (KLIA2): A conceptual paper

The visitors’ impulse shopping behavior is widely happens throughout the daily routine without anyone realizing it. The objective of the paper is to review the relationship between store environmental characteristics, namely, ambient, design, and social and the visitors’ impulsive shopping behavior....

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Bibliographic Details
Published in:Heritage, Culture and Society: Research agenda and best practices in the hospitality and tourism industry - Proceedings of the 3rd International Hospitality and Tourism Conference, IHTC 2016 and 2nd International Seminar on Tourism, ISOT 2016
Main Author: Hamid A.H.A.; Radzi S.M.; Aziz N.S.; Aziz R.A.
Format: Conference paper
Language:English
Published: CRC Press/Balkema 2016
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85016228416&partnerID=40&md5=9e96f8952c11b60e37e1aa5ccb7aa948