Critical success factors of mobile commerce usage in higher learning institution in Malaysia
This paper examines the critical success factors of mobile commerce (m-commerce) usage in higher learning institution in Malaysia. The results will provide insight on how university and other organization of similar structure could improve upon their technology usage. This study is perhaps one of th...
| 出版年: | Australian Journal of Basic and Applied Sciences |
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| 第一著者: | |
| フォーマット: | 論文 |
| 言語: | English |
| 出版事項: |
2011
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| オンライン･アクセス: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-84856495028&partnerID=40&md5=18f8f29487eb2cd0e4582b2abefd206b |
| 要約: | This paper examines the critical success factors of mobile commerce (m-commerce) usage in higher learning institution in Malaysia. The results will provide insight on how university and other organization of similar structure could improve upon their technology usage. This study is perhaps one of the first to investigate critical success factors of mobile commerce usage among postgraduate students in Malaysia's higher learning institution. |
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| ISSN: | 19918178 |