Determining critical success factors of mobile banking adoption in Malaysia
This study is to examine critical success factors that influence the adoption of mobile banking in Malaysia using extended Technology Acceptance Model (TAM). The proposed model was empirically evaluated by using survey data collected from 300 banking users concerning their perceptions of mobile bank...
| 出版年: | Australian Journal of Basic and Applied Sciences |
|---|---|
| 第一著者: | |
| フォーマット: | 論文 |
| 言語: | English |
| 出版事項: |
2011
|
| オンライン･アクセス: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-81755172422&partnerID=40&md5=39dfbb0e5f906c7788e9777e228a5314 |