Beauty product advertisements: A critical discourse analysis

This study examined beauty advertisements in local English magazines from a Critical Discourse Analysis perspective. This study mainly focused on the use of language in beauty advertisements and strategies employed by advertisers to manipulate and influence their customers. The analysis is based on...

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Bibliographic Details
Published in:Asian Social Science
Main Author: 2-s2.0-84874698521
Format: Article
Language:English
Published: 2013
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-84874698521&doi=10.5539%2fass.v9n3p61&partnerID=40&md5=95164447cce42dfb83acba00126494f8