EMPOWERING MSME WOMEN: A COMMUNITY-BASED APPROACH TO DIGITAL LITERACY AND MARKETING SKILLS

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EMPOWERING MSME WOMEN: A COMMUNITY-BASED APPROACH TO DIGITAL LITERACY AND MARKETING SKILLS

This study investigates a community-based digital literacy education model aimed at empowering women micro, small, and medium enterprises (MSMEs) by improving their digital literacy and marketing skills. The research addresses the critical gap in digital competency among women entrepreneurs, which h...

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Bibliographic Details
Published in:	Jurnal Ilmiah Ilmu Terapan Universitas Jambi
Main Author:	2-s2.0-85219004767
Format:	Article
Language:	English
Published:	Jambi University 2025
Online Access:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85219004767&doi=10.22437%2fjiituj.v9i1.32670&partnerID=40&md5=a379bf5ef92a92b40c5e866c3cdb7c3b

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