Role of Cultural Graphics Strategies in Shaping Urban Identity: A Quantitative Study of User Perception in Qinzhou City

The paper attempts to investigate the role that street art, murals, and other signage play in forming and defining urban identity through research on Qinzhou City, Guangxi, China. The study employs a quantitative approach and structural equation modeling (SEM-PLS), which examines the interaction amo...

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Bibliographic Details
Published in:Journal of Ecohumanism
Main Author: Zhang C.; Wardi R.H.B.; Ghazali R.B.
Format: Article
Language:English
Published: Creative Publishing House 2024
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85217542525&doi=10.62754%2fjoe.v3i8.5822&partnerID=40&md5=5160b3e1ffac351594604a52719d5b8f