| Summary: | By nature, scenic roads, have considerable potential to protect and connect landscapes through their ecological, recreational, and aesthetic value. The dramatic development of the surrounding land has presented challenges for the scenic roads, necessitating public awareness of the value of beautiful routes in rural areas. The study aimed to preserve the aesthetic value and cultural, historical, and environmental qualities of country roads. The study was conducted along the Tanjung Karang to Sabak Bernam local road. The view of the natural elements made this area famous for tourism and classified it as a rural area. Mixed methods such as observation, photographic inventory, and surveys were used to collect primary data. The results confirmed the sense’s impact on perception, focusing on naturalness, attractiveness, vividness, unity, and emotional involvement in the picture. The average ratings out of 40 were: vividness 4.39, naturalness 3.73, attractiveness 3.37, and unity 3.61. Henceforth, the route will be more appealing, sustainable, and driver-friendly, while maintaining scenic beauty and improving regional aesthetics and environmental standards. © (2024), (Universiti Putra Malaysia Press). All rights reserved.
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