Determinants of Intention to Reuse Online Food Delivery (OFD) App Among University Students: The Mediating Role of Satisfaction
Online food delivery (OFD) apps have gained significant popularity in recent years, particularly among student populations. OFD apps have become a staple for students due to their busy schedules and the convenience of having a variety of food options delivered directly to their location, be it dormi...
| Published in: | Malaysian Journal of Consumer and Family Economics |
|---|---|
| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Malaysian Consumer and Family Economics Association
2024
|
| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85211172310&doi=10.60016%2fmajcafe.v33.11&partnerID=40&md5=499ef99fcc7c248bb6d5e90625acdd7b |