Creating memorable theme park experiences: the role of customer-to-customer interactions, perceived similarity and sense of immersive

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Creating memorable theme park experiences: the role of customer-to-customer interactions, perceived similarity and sense of immersive

Purpose: This study aims to examine theme park visitor interactions and their effects on experiences. It specifically aims to investigate perceived similarity’s impact on immersion and memorable experiences and how these experiences influence revisit intention and recommendations while exploring the...

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Bibliographic Details
Published in:	Tourism Review
Main Author:	Wiyata W.; Yulianto E.; Asyraff M.A.; Md Zain N.A.; Hanafiah M.H.
Format:	Article
Language:	English
Published:	Emerald Publishing 2024
Online Access:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85209761185&doi=10.1108%2fTR-06-2024-0510&partnerID=40&md5=d14cb988b00ee47d4ee1b2898c32bd0e

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