Research on the Application of Visual Communication Design Based on Traditional Culture in China-Chic Fashion Design

With the rise of the national trend, more and more clothing brands have begun to incorporate traditional cultural elements to enhance their brand characteristics and cultural connotations. Chinese traditional dress culture has a long history and carries a long historical heritage and rich cultural c...

Full description

Bibliographic Details
Published in:Journal of Information Systems Engineering and Management
Main Author: Xie Y.; Cui Y.; Zainol A.S.
Format: Article
Language:English
Published: IADITI - International Association for Digital Transformation and Technological Innovation 2024
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85207628257&doi=10.55267%2fiadt.07.15180&partnerID=40&md5=74fad53177bf5f273608089ca94844aa