Assessing the Issues and Community-Supportive Behaviors in Malaysia’s Rural Tourism
Residents in rural areas have an advantage in ensuring the sustainability of rural tourism. Their supportive behaviors displayed during the interaction with the tourists significantly affect tourists' experience, satisfaction, and loyalty. This study aims to investigate the issues in Malaysia’s...
| Published in: | International Journal of Sustainable Development and Planning |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
International Information and Engineering Technology Association
2024
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85199940053&doi=10.18280%2fijsdp.190718&partnerID=40&md5=8c90196370744917f014a36781136cb6 |