THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA

This paper explores the findings of a focus group discussion held to examine the current state of Real Estate Negotiator (REN) practice in Malaysia. RENs, acting as representatives of estate agencies, play a crucial role in facilitating property transactions. However, the discussion revealed signifi...

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Published in:Planning Malaysia
Main Author: Hwa T.K.; Baharum Z.A.
Format: Article
Language:English
Published: Malaysian Institute Of Planners 2024
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85196087507&doi=10.21837%2fpm.v22i31.1460&partnerID=40&md5=8aeacd9ec14d46d64007ef69d375acba
id 2-s2.0-85196087507
spelling 2-s2.0-85196087507
Hwa T.K.; Baharum Z.A.
THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
2024
Planning Malaysia
22
2
10.21837/pm.v22i31.1460
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85196087507&doi=10.21837%2fpm.v22i31.1460&partnerID=40&md5=8aeacd9ec14d46d64007ef69d375acba
This paper explores the findings of a focus group discussion held to examine the current state of Real Estate Negotiator (REN) practice in Malaysia. RENs, acting as representatives of estate agencies, play a crucial role in facilitating property transactions. However, the discussion revealed significant ambiguities surrounding their responsibilities, ethical considerations, and the efficacy of the REN Tag system. Participants recounted instances of misrepresentation of property details, inflated rental/prices, and deceptive marketing activities. This highlighted the need for stronger measures to promote ethical conduct within the profession, including awareness campaigns, stricter disciplinary measures, and a robust complaint mechanism. © 2024 by MIP.
Malaysian Institute Of Planners
16756215
English
Article

author Hwa T.K.; Baharum Z.A.
spellingShingle Hwa T.K.; Baharum Z.A.
THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
author_facet Hwa T.K.; Baharum Z.A.
author_sort Hwa T.K.; Baharum Z.A.
title THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
title_short THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
title_full THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
title_fullStr THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
title_full_unstemmed THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
title_sort THE PARADOX OF THE REN: A LOOK AT REAL ESTATE NEGOTIATOR (REN) PRACTICES IN MALAYSIA
publishDate 2024
container_title Planning Malaysia
container_volume 22
container_issue 2
doi_str_mv 10.21837/pm.v22i31.1460
url https://www.scopus.com/inward/record.uri?eid=2-s2.0-85196087507&doi=10.21837%2fpm.v22i31.1460&partnerID=40&md5=8aeacd9ec14d46d64007ef69d375acba
description This paper explores the findings of a focus group discussion held to examine the current state of Real Estate Negotiator (REN) practice in Malaysia. RENs, acting as representatives of estate agencies, play a crucial role in facilitating property transactions. However, the discussion revealed significant ambiguities surrounding their responsibilities, ethical considerations, and the efficacy of the REN Tag system. Participants recounted instances of misrepresentation of property details, inflated rental/prices, and deceptive marketing activities. This highlighted the need for stronger measures to promote ethical conduct within the profession, including awareness campaigns, stricter disciplinary measures, and a robust complaint mechanism. © 2024 by MIP.
publisher Malaysian Institute Of Planners
issn 16756215
language English
format Article
accesstype
record_format scopus
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