Conceptualising Event Technology Usage and Experience in Event Management: Thematic Analysis

This paper puts forward the idea of using thematic analysis as one of the systematic literature review techniques to explore the use of event technology, particularly in overcoming challenges related to the recent COVID-19 pandemic. A total of 28 articles were reviewed for this study. The articles w...

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Bibliographic Details
Published in:Asia-Pacific Journal of Innovation in Hospitality and Tourism
Main Author: Zamzuri N.H.; Nasir H.M.; Mohd Sah N.F.; Ismail K.
Format: Conference paper
Language:English
Published: Taylor's University Sdn Bhd 2023
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85186862010&partnerID=40&md5=7c2122f3c92b4ef79ca93294017fbae3
Description
Summary:This paper puts forward the idea of using thematic analysis as one of the systematic literature review techniques to explore the use of event technology, particularly in overcoming challenges related to the recent COVID-19 pandemic. A total of 28 articles were reviewed for this study. The articles were collected from Scopus, Emerald and Science Direct. The collected data regarding event stakeholders’ behaviour of using technology and development of technology innovations as well as the experience of using technology were categorised based on code, sub-code and main code. The review found a number of factors that are crucial to understanding event stakeholders’ behaviour, due to the rising need of technology utilisation during events. However, this paper only elaborates on several themes as highlighted by the researchers. It should be noted deliberating on the role of technology in events is no less crucial than overcoming issues that emerge from the use of event technology during an event. © 2023 Taylor's University Sdn Bhd. All rights reserved.
ISSN:22891471