Does supply chain collaboration enhance MSMEs' brand image?: A perspective from an emerging economy
[No abstract available]
| Published in: | Corporate Branding in Logistics and Transportation: Recent Developments and Emerging Issues |
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| Main Author: | |
| Format: | Book chapter |
| Language: | English |
| Published: |
Taylor and Francis
2024
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85185352604&doi=10.4324%2f9781003356882-12&partnerID=40&md5=810b9b953334961b70fdfcf37b71ad31 |
| Summary: | [No abstract available] |
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| ISSN: | |
| DOI: | 10.4324/9781003356882-12 |