Towards the formation of we-intention to continue playing mobile multiplayer games: importance of gamification design elements and social play habit roles
Purpose: The purpose of this study is to explore the relationship of gamification design elements on social play habit and we-intention to continue playing in a mobile multiplayer game context. The study further intends to reveal the mediating role of social play habit in the relationship between ga...
| Published in: | Information Technology and People |
|---|---|
| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2024
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85182170604&doi=10.1108%2fITP-11-2022-0904&partnerID=40&md5=b94de13c84e4ba88c3c4759172064c36 |