Changes of Consumer Purchase Behavior Under Data Mining Technology

In the era of rapid development of data mining technology, diversified consumption channels have led to changes in consumer online shopping behavior. In the face of changes in consumer purchasing behavior and driven by resources, demand and data, enterprises need to innovate business models. This ar...

全面介紹

書目詳細資料
發表在:Frontiers in Artificial Intelligence and Applications
主要作者: Chen Z.; Mohd Tajuddin R.B.; Ren B.; Deng J.
格式: Conference paper
語言:English
出版: IOS Press BV 2023
在線閱讀:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85181121172&doi=10.3233%2fFAIA231027&partnerID=40&md5=a978d425cc042cdf55e68a25714aec5f