| Summary: | Purpose: The adoption of green building concepts and practices is rapidly gaining momentum globally due to their tendency to mitigate adverse effects of construction activities on the environment. The purpose of this study is to examine the challenges and benefits of implementing green building development in Nigeria. Design/methodology/approach: Primary data were collected from questionnaires administered to 122 participants selected using stratified sampling techniques in North-East Nigeria. Semi-structured interviews complemented survey findings with proposed solutions. The quantitative data were analysed using descriptive statistics to identify the benefits and challenges, while thematic analysis was used to identify effective measures to the challenges of green building. Findings: Results show that “conservation of natural resources”, “reducing maintenance” and “heightened aesthetic” were rated higher as environmental, economic and social benefits, and thus were significant to green building development. The study revealed “economic issues”, “government issues” and “absence of standard assessment system” were the key factors as internal, external and general challenges to green building. Most practical solutions were related broadly to policy, awareness and support as measures to challenges of green building development. Originality/value: The study is imperative to bridge the knowledge gaps and provide empirical information for green building policy guidelines specific to North-East Nigeria’s built environment sector. The understanding of policy implications will assist in building regulatory and monitoring agencies in developing new internal management policies to inform the public and investors about the effects of green building development. © 2023, Emerald Publishing Limited.
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