Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce

During the COVID-19 pandemic, online shopping has become an increasingly popular purchasing method. Moreover, the emergence of the Internet and ICT has made online shopping convenient and significant for entrepreneurs, particularly ensuring continued business expansion. Nearly half of the 650,000 sm...

Full description

Bibliographic Details
Published in:AIP Conference Proceedings
Main Author: Abdul Aziz N.U.; Ismail M.K.; Abdullah Z.; Lukman N.; Hamdan H.
Format: Conference paper
Language:English
Published: American Institute of Physics Inc. 2023
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85178014482&doi=10.1063%2f5.0178955&partnerID=40&md5=87794bc784fc99c13c5f76e09d488456
id 2-s2.0-85178014482
spelling 2-s2.0-85178014482
Abdul Aziz N.U.; Ismail M.K.; Abdullah Z.; Lukman N.; Hamdan H.
Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
2023
AIP Conference Proceedings
2983
1
10.1063/5.0178955
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85178014482&doi=10.1063%2f5.0178955&partnerID=40&md5=87794bc784fc99c13c5f76e09d488456
During the COVID-19 pandemic, online shopping has become an increasingly popular purchasing method. Moreover, the emergence of the Internet and ICT has made online shopping convenient and significant for entrepreneurs, particularly ensuring continued business expansion. Nearly half of the 650,000 small and medium-sized enterprises are impacted by the covid-19 pandemic. This study aims to identify the factors that influence the attitudes of Malaysian youth towards online shopping. Using convenient sampling techniques and an online survey with closed-ended questions, 185 young Malaysians participated in the study. The SPSS version 25.0 software was utilised for descriptive analysis and EFA. Most respondents use their smartphones to access the Internet at home, and they spend more time browsing on weekends. Significant relationships exist between online shopping and four factors: web irritation, perceived risk, attitude towards online shopping, and online shopping behaviour. This study would help entrepreneurs plan their marketing activities by selecting the most appropriate platform for their target customers to ensure business sustainability. In addition, it provides information to entrepreneurs about how web irritation, perceived risk, and attitude towards online shopping influence online shopping behaviour, adding valuable theory to the existing literature on the subject. © 2023 American Institute of Physics Inc.. All rights reserved.
American Institute of Physics Inc.
0094243X
English
Conference paper

author Abdul Aziz N.U.; Ismail M.K.; Abdullah Z.; Lukman N.; Hamdan H.
spellingShingle Abdul Aziz N.U.; Ismail M.K.; Abdullah Z.; Lukman N.; Hamdan H.
Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
author_facet Abdul Aziz N.U.; Ismail M.K.; Abdullah Z.; Lukman N.; Hamdan H.
author_sort Abdul Aziz N.U.; Ismail M.K.; Abdullah Z.; Lukman N.; Hamdan H.
title Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
title_short Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
title_full Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
title_fullStr Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
title_full_unstemmed Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
title_sort Exploring Physical Risks of Online Behaviour Among Malaysian For Sustainable E-Commerce
publishDate 2023
container_title AIP Conference Proceedings
container_volume 2983
container_issue 1
doi_str_mv 10.1063/5.0178955
url https://www.scopus.com/inward/record.uri?eid=2-s2.0-85178014482&doi=10.1063%2f5.0178955&partnerID=40&md5=87794bc784fc99c13c5f76e09d488456
description During the COVID-19 pandemic, online shopping has become an increasingly popular purchasing method. Moreover, the emergence of the Internet and ICT has made online shopping convenient and significant for entrepreneurs, particularly ensuring continued business expansion. Nearly half of the 650,000 small and medium-sized enterprises are impacted by the covid-19 pandemic. This study aims to identify the factors that influence the attitudes of Malaysian youth towards online shopping. Using convenient sampling techniques and an online survey with closed-ended questions, 185 young Malaysians participated in the study. The SPSS version 25.0 software was utilised for descriptive analysis and EFA. Most respondents use their smartphones to access the Internet at home, and they spend more time browsing on weekends. Significant relationships exist between online shopping and four factors: web irritation, perceived risk, attitude towards online shopping, and online shopping behaviour. This study would help entrepreneurs plan their marketing activities by selecting the most appropriate platform for their target customers to ensure business sustainability. In addition, it provides information to entrepreneurs about how web irritation, perceived risk, and attitude towards online shopping influence online shopping behaviour, adding valuable theory to the existing literature on the subject. © 2023 American Institute of Physics Inc.. All rights reserved.
publisher American Institute of Physics Inc.
issn 0094243X
language English
format Conference paper
accesstype
record_format scopus
collection Scopus
_version_ 1809677579133648896