Antecedents of customer value co-creation in Islamic banking: The role of religiosity, perceived value and behavioral factors
This study aims to examine some antecedents of customer value co-creation in the Islamic bank industry. It also addresses the role of religiosity, perceived value and behavioral factors on customer value co-creation. This quantitative study used 400 respondents as the sample. Data were collected thr...
| Published in: | Cogent Business and Management |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Cogent OA
2023
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85171895759&doi=10.1080%2f23311975.2023.2259577&partnerID=40&md5=d8c1146809b17e7aec842c2ff3b2e6d4 |