Understanding Factors Influencing Crime Prevention Information on Social Media

Despite increasing attention on social media and policing research in recent years, not many that focused specifically on source factors of message design and their perceived impact on crime prevention information. This present study aimed to address the gap, by investigating public perception towar...

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Published in:Intellectual Discourse
Main Author: Ismail N.; Noor S.M.; Ahmad J.; Jamri M.H.
Format: Article
Language:English
Published: International Islamic University Malaysia 2022
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85161271983&partnerID=40&md5=18d681066a24262fd26d5d0130dc7627
id 2-s2.0-85161271983
spelling 2-s2.0-85161271983
Ismail N.; Noor S.M.; Ahmad J.; Jamri M.H.
Understanding Factors Influencing Crime Prevention Information on Social Media
2022
Intellectual Discourse
30
2

https://www.scopus.com/inward/record.uri?eid=2-s2.0-85161271983&partnerID=40&md5=18d681066a24262fd26d5d0130dc7627
Despite increasing attention on social media and policing research in recent years, not many that focused specifically on source factors of message design and their perceived impact on crime prevention information. This present study aimed to address the gap, by investigating public perception towards crime prevention information posted by the authority on social media. A survey was carried out involving 400 active Malaysian users of social media in the age range of 18-34. The findings revealed that, interest in crime prevention information on social media was primarily motivated by information seeking and sharing. Videos, written texts and infographics were found to be the most preferred social media content. The public in general, perceived the authority’s crime prevention information on social media positively. Out of the three different factors tested, credibility was found to be the significant predictor that can influence public’s perceived impact of crime prevention information on social media. It was also found that, public perception can influence behavior intention to access and share crime prevention information on social media. Copyright © IIUM Press.
International Islamic University Malaysia
1284878
English
Article

author Ismail N.; Noor S.M.; Ahmad J.; Jamri M.H.
spellingShingle Ismail N.; Noor S.M.; Ahmad J.; Jamri M.H.
Understanding Factors Influencing Crime Prevention Information on Social Media
author_facet Ismail N.; Noor S.M.; Ahmad J.; Jamri M.H.
author_sort Ismail N.; Noor S.M.; Ahmad J.; Jamri M.H.
title Understanding Factors Influencing Crime Prevention Information on Social Media
title_short Understanding Factors Influencing Crime Prevention Information on Social Media
title_full Understanding Factors Influencing Crime Prevention Information on Social Media
title_fullStr Understanding Factors Influencing Crime Prevention Information on Social Media
title_full_unstemmed Understanding Factors Influencing Crime Prevention Information on Social Media
title_sort Understanding Factors Influencing Crime Prevention Information on Social Media
publishDate 2022
container_title Intellectual Discourse
container_volume 30
container_issue 2
doi_str_mv
url https://www.scopus.com/inward/record.uri?eid=2-s2.0-85161271983&partnerID=40&md5=18d681066a24262fd26d5d0130dc7627
description Despite increasing attention on social media and policing research in recent years, not many that focused specifically on source factors of message design and their perceived impact on crime prevention information. This present study aimed to address the gap, by investigating public perception towards crime prevention information posted by the authority on social media. A survey was carried out involving 400 active Malaysian users of social media in the age range of 18-34. The findings revealed that, interest in crime prevention information on social media was primarily motivated by information seeking and sharing. Videos, written texts and infographics were found to be the most preferred social media content. The public in general, perceived the authority’s crime prevention information on social media positively. Out of the three different factors tested, credibility was found to be the significant predictor that can influence public’s perceived impact of crime prevention information on social media. It was also found that, public perception can influence behavior intention to access and share crime prevention information on social media. Copyright © IIUM Press.
publisher International Islamic University Malaysia
issn 1284878
language English
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