Understanding ethnic bleaching behaviours of the animation character designs and its determinants in Malaysia: a social cognitive theory perspective
This study has aimed to determine the factors that influence the ethnic bleaching behaviours towards the student’s creation of animation character designs in Malaysia. Qualitative and quantitative research methods were utilised with 44 informants, and 177 respondents of students and lecturers from t...
| Published in: | International Journal of Arts and Technology |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Inderscience Publishers
2022
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85140958335&doi=10.1504%2fIJART.2022.125626&partnerID=40&md5=e7bfc8996aff4785e92711d7742d7bee |