Mobile shopping convenience behaviour: The quest for a conceptual framework

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Mobile shopping convenience behaviour: The quest for a conceptual framework

The continuous surge in mobile shopping activities among customers related to these emerging shopping channels, empirical research that tests the effect of the multi-dimensional construct of convenience towards the customers' mobile shopping behavioural intention are lacking within the literatu...

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Bibliographic Details
Published in:	International Journal of Services, Technology and Management
Main Author:	Niasin M.A.F.; Belkhamza Z.
Format:	Article
Language:	English
Published:	Inderscience Publishers 2021
Online Access:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85102503675&doi=10.1504%2fijstm.2021.10035952&partnerID=40&md5=73e0599d662d68545aa78ebb39f4f831

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