Challenges in marketing channel selection by smallholder pineapple growers in Samarahan, Sarawak, Malaysia

Pineapples are very perishable and require an immediate sale to consumers. This has triggered the local growers to market their produce and rely on the middleman. Thus, this present study was conducted to identify the challenges that affect the marketing channel selection of smallholder pineapple gr...

全面介绍

书目详细资料
发表在:Food Research
主要作者: Nahar A.; Saili A.R.; Hamzah N.M.; Abdul Fatah F.; Yusop Z.; Kamarul Zaman N.B.
格式: 文件
语言:English
出版: Rynnye Lyan Resources 2020
在线阅读:https://www.scopus.com/inward/record.uri?eid=2-s2.0-85102265229&doi=10.26656%2ffr.2017.4%28S5%29.020&partnerID=40&md5=c22cae171baacdfabc4c59e5b4f093df

相似书籍