The emergence of halal food industry in non-Muslim countries: a case study of Thailand
Purpose: The paper aims to explore the development of the halal industry in Thailand. It endeavours to investigate the main factors behind the country’s success as one of the largest exporters of halal-certified foods and products in the Southeast Asian region, in spite of the fact that Thailand is...
| Published in: | Journal of Islamic Marketing |
|---|---|
| Main Author: | |
| Format: | Article |
| Language: | English |
| Published: |
Emerald Group Holdings Ltd.
2020
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85070291124&doi=10.1108%2fJIMA-05-2018-0082&partnerID=40&md5=493d347d73c5d7dd082f43d8b95a5207 |