Brand preferences in Muslimah fashion industries: An insight of framework development and research implications
Purpose: The purpose of this research is to have better insight regarding come out with a conceptual framework in studying the brand preference in Islamic Muslimah fashion industry development.Muslimah fashion industries are areas that have attracted attention, especially after the recent wave among...
Published in: | Humanities and Social Sciences Reviews |
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Main Author: | |
Format: | Article |
Language: | English |
Published: |
Gyandhara International Academic Publications
2019
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Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85067047955&doi=10.18510%2fhssr.2019.7125&partnerID=40&md5=2e51e6dbf44365251dbb4e7dcc209a04 |