Determination of food acceptance in restaurants and sensory evaluation laboratory

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Determination of food acceptance in restaurants and sensory evaluation laboratory

According to food marketing, human acceptability of food is based on its experience. Thus different people with different experience of food will have different perception and acceptance of food. Consumer opinions of food are also influenced by the context in which it is examined and by the expectat...

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Bibliographic Details
Published in:	Current Issues in Hospitality and Tourism Research and Innovations
Main Author:	Chik C.T.; Bachok S.; Sulaiman S.
Format:	Book chapter
Language:	English
Published:	CRC Press 2012
Online Access:	https://www.scopus.com/inward/record.uri?eid=2-s2.0-85055156131&doi=10.1201%2fb12752-56&partnerID=40&md5=5f7f7cbced14fb59f923741718ae00c5

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