The moderating effect of environmental variables on business strategy and performance of hotels in Batam Island, Indonesia
The increase of hotel industry in Batam City in recent decades pre-empted a growth in national and international hotel chains, and lately the emergence of global chains. The growth has not only occurred in the number of chains, but also in their size and segment market especially from Singapore and...
Published in: | Current Issues in Hospitality and Tourism Research and Innovations |
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Main Author: | Riyadi A.; Mohd Radzi S. |
Format: | Book chapter |
Language: | English |
Published: |
CRC Press
2012
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Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85055137881&doi=10.1201%2fb12752-37&partnerID=40&md5=d68936529699a2e40982c2ef303719c4 |
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