Commitment and loyalty of the hearing impaired employees in the fast food restaurant
This qualitative paper reveals the commitment and loyalty of the employed hearing impaired employees in the fast food restaurant in Malaysia. Using Kuala Lumpur as the contextual setting for the study, six key informants among the Kentucky Fried Chicken (KFC), Marrybrown and Mc Donald’s fast food re...
| Published in: | Heritage, Culture and Society: Research agenda and best practices in the hospitality and tourism industry - Proceedings of the 3rd International Hospitality and Tourism Conference, IHTC 2016 and 2nd International Seminar on Tourism, ISOT 2016 |
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| Main Author: | |
| Format: | Conference paper |
| Language: | English |
| Published: |
CRC Press/Balkema
2016
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-85016168259&partnerID=40&md5=5592f1247566d4a3730f29a6a3073d4c |