A methodology for facial measurement towards the establishment of ready-to-wear hijab sizing

Purpose: The purpose of this paper is to provide a guideline in the methodology of measuring the head toward the establishment of ready-to-wear (RTW) hijab sizing for Malaysian market. Design/methodology/approach: This paper discusses the methodology for measuring facial dimensions in order to creat...

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Bibliographic Details
Published in:International Journal of Clothing Science and Technology
Main Author: Abd. Latiff N.S.; Yusof N.
Format: Article
Language:English
Published: Emerald Group Publishing Ltd. 2016
Online Access:https://www.scopus.com/inward/record.uri?eid=2-s2.0-84994399987&doi=10.1108%2fIJCST-12-2015-0140&partnerID=40&md5=84262a44195fb106131658f292995910
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Summary:Purpose: The purpose of this paper is to provide a guideline in the methodology of measuring the head toward the establishment of ready-to-wear (RTW) hijab sizing for Malaysian market. Design/methodology/approach: This paper discusses the methodology for measuring facial dimensions in order to create facial anthropometric database for Malaysian women age between 18 and 30 years old. Findings: Variety of RTW hijab measurement with non-standardized sizing system together with the support of respondent’s response from online survey due to their experience when wearing RTW hijab. Originality/value: This paper fulfill the need in standardized sizing system either in RTW hijab or head sizing system in Malaysia. © 2016, © Emerald Group Publishing Limited.
ISSN:9556222
DOI:10.1108/IJCST-12-2015-0140