Specific-factors influencing late movers' entry timing decision into international market
International market entry strategy is used to make the firm's entering new foreign market possible to expand their businesses in terms of services, products, technology, human and other resources. Entry decision is among the most critical strategies made by a firm relative to international mar...
| Published in: | CHUSER 2012 - 2012 IEEE Colloquium on Humanities, Science and Engineering Research |
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| Main Author: | |
| Format: | Conference paper |
| Language: | English |
| Published: |
2012
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| Online Access: | https://www.scopus.com/inward/record.uri?eid=2-s2.0-84877646422&doi=10.1109%2fCHUSER.2012.6504329&partnerID=40&md5=ce7477e18902cc736a9dd7d300b9f86c |